The Real Reason Women Over 40 Are So Tired: You’ve Been Trained to Ignore Your Needs

Let’s Get One Thing Straight…

You’re tired of doing things but not because you’re lazy.

You’re tired because you’ve spent decades being everything to everyone.

Nothing in our patriarchal society has ever taught women how to care for themselves in a way that’s actually restorative or sustainable.

If you’ve been wondering why even a full night’s sleep doesn’t leave you feeling rested, there’s nothing wrong with you.

An you’re definitely not alone.

The Real Reason You're Exhausted (Hint: It’s Not Just Hormones)

While peri/menopause and shifting hormones can certainly f*ck with your energy, there’s something even bigger at play no one really talks about: societal conditioning.

The way women are raised to believe they have to sacrifice their own needs for the sake of others.

According to research from the McKinsey’s Women and Burnout Report, women, especially in midlife, are drowning in invisible labor:

  • Managing homes

  • Supporting aging parents

  • Helping adult children launch (return home) or with adulting in general

  • Navigating career demands

  • Holding emotional space for everyone around them

And let’s not forget the pressure to look good while doing it all. And heaven forbid we should show signs of getting older.

We were trained to:

  • Make sure everyone else is okay before ourselves

  • Hustle even when we’re exhausted

  • Apologize for needing rest or support

  • Believe we have to earn a freaking break

  • Feel guilty for wanting joy, creativity, or a life that is more than just okay

This is a patriarchal mindfuck. And it’s stealing your energy.

👉 Related: Why Midlife Women Need Pleasure, Purpose, and Permission Now More Than Ever

The Hidden Cost of Being the “Good Girl”

Somewhere along the way, our goal to be the “good girl” forced us to grow up trying to live up to an unattainable standard:

  • Being the perfect partner and/or parent

  • Being the overachieving employee

  • being the selfless caretaker

And the cost?

Burnout
Resentment
Numbness
…A life that looks full but definitely feels empty in places.

Here’s the truth no one tells you:

You don’t need to do more.
You need to be more.
You need to remember who the hell you are.

And that starts with reclaiming your right to:

  • Radical rest

  • Unapologetic joy

  • Pleasure without guilt or permission

👉 Related: Why We’re No Longer Buying The Good Girl Myth

✨ I’m not talking about a to-do list overhaul, I’m pushing for a whole ass Pleasure Reset!

This month, I’m inviting you into a different kind of shift.

Not one that asks you to work harder. Or get more organized.

But one that invites you to finally honor what you need:

🌀 Unapologetic Rest. Power Packed Pleasure. Radical Self-Indulgence.
Without shame. Without guilt. Without over-explaining.

Sound good?

👉 Join me for:

💌 The Pleasure Reset: A 3-Day Journey to Reconnect with Joy, Pleasure, and Your Inner Fire
It starts July 1, and it’s designed to help you reconnect with your body, your joy, and your spark.

Because you don’t need a new life. You need a way back to yourself.

Bonus: Want a Taste of What’s Coming?

Download my free guide:

🎁 Permission to Pause: 7 Rebellious Rest Rituals for the Woman Who’s Ready To Reignite Her Fire

It’s a radical little tool kit for reclaiming your time, power, and pleasure, on your terms.

Inside, you’ll find:

  • Creative rest rituals that go beyond bubble baths

  • Journal prompts to help you get clear on what you need

  • A personalized tool to create your own Pleasure Pause Plan

It’s time to take back our pleasure just like TSwift took back ownership of all her music.

Ready? Let’s F*cking GO!

👉 Related: The Grief No One Talks About, because sometimes exhaustion is emotional, and unprocessed grief is part of the weight you’re carrying.

📥If you’re a woman who wants more midlife inspiration and tips to live like you freaking mean it, no matter what stage of life you’re in, scroll down to receive my email newsletter, Dare You To Move.

I double dog dare you! ;)

🔗 Sources & Further Reading

  • Hochschild, A., & Machung, A. (1989). The Second Shift

  • McKinsey & Company. (2022). Women in the Workplace Report

Karen Shatafian

Karen is a personal development mentor and life and empowerment coach for women over 40. She’s been inspiring and empowering women over 40 since 2013. She is a surfer, a mom, an avid coffee drinker and lover of all rescue animals. Karen works with women in an intimate and supportive environment as she helps them gain clarity on how they want their lives to look and create new chapters after divorce, empty nest, or many of the other midlife transitions. She helps women gain the confidence to design their lives in ways that feel really f*cking good. If you’re a woman moving through midlife and you’d like to get on a free call with Karen, click this link.

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Burn the Guilt and Light the F*cking Candle: The Radical Act of Feeling Good (Now)

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The Power of Pleasure, Purpose, and Permission to Prioritize Yourself in Midlife